OpenAI expands ChatGPT ads buying with self-serve tools, CPC bidding, and new measurement features
OpenAI announced new buying options for ChatGPT ads as it expands the company’s existing ads pilot. The company said advertisers can now buy ChatGPT ads through agency and technology partners or through a new beta self-serve Ads Manager in the United States. OpenAI said the self-serve tool lets advertisers register, add payment information, set budgets […]